Slightly off topic, is why Apple continue to beat the poor AppleTV with the hobby hammer instead of doing the same thing there as they've done with the iPod and iPad. The iPod didn't achieve dominance by being first. It didn't do so by limiting its playback support to a single source of music. If Apple tried, even a little bit, to make the AppleTV so much better than everything else out there, I think it could become a legitimate income source.