It may be relevant to point out, if it's not already been pointed out, that the Coca-Cola company sells unsweetened cola syrup to its bottlers, who then add sweetener and water themselves. Coca-Cola claims it does not make any rules about what the bottlers use to sweeten it. So we should really be arguing with the bottlers about what they use, not with Coca-Cola itself. Of course, Coca-Cola also tries to prevent people from importing Coca-Cola from countries (mostly Mexico) that use sugar. It might be that part of their contract with distributors includes making sure that other distributors do not infringe on their territory, but they are somewhat overzealous about it.