I certainly commend your enthusiasim. The RioCar is a very nice device. However I don't think that it is for everyone. I also had not heard of the RioCar until late Dec. when I found the special on the Sonic Blue Web site. Of course, I bought one. Anyway I can understand why others might not share your feelings for this device. It is quite different from main stream car audio. For those people that are not computer savvy, (and yes they do still exist), this device would make a nice door stop.