Are Apple quite good about it?
Yes. Very very good about it. Walk into an Apple store and they just do the swap, with practically no questions asked.
However, that's the USA version of the story. I seem to recall that you're in the UK, either from something you said before or from the way you phrased that sentence quoted above (an American would have said "is" instead of "are", and might not have used the word "quite" in that way).
Anyway, I don't know what the situation is like in the UK for this sort of thing. I would hope it's as good as in the US.