I've heard that Shimano USA fishing reels are sold at a minimum set price. ie a Shimano Curado Reel is rarely sold for less than $119.99, never under $99.99, but sometimes a combo rod and reel deal can be had. If a retailer sells below the minimum price Shimano mandates, Shimano will quit supplying them at wholesale prices to that retailer. Is this an example of MAP? Is it legal? It sucks either way...