The snowboarding jacket was made by Burton, one of the oldest (and biggest) snowboarding companies around. I think it was a great idea, except you had to buy THAT jacket (it wasn't movable to other Burton jackets) and it only worked with a certain player. They had a minidisc version a few years before that one.

I have a pair of Burton snowboarding pants that are 8 years old and still going strong, they make a good product.

Edit: link